EZHD // Services // Sheet 04 of 06
Brand design, made to travel.
Logo, identity, and print design for businesses in Logan, Smithfield, and the rest of Cache Valley — and for clients across Utah. One mark, one set of rules, delivered as a complete kit that works on a business card, a truck door, and a website without falling apart on any of them.
What you getThe actual scope
This is the same list that goes into our services agreement — if it isn't here, we quote it before any work starts.
- Logo design and refinement
- Brand identity: colour, type, and usage rules
- Business cards, yard signs, and vehicle graphics
- Flyers, brochures, and print collateral
- Social profile and post templates
- Delivered as a complete brand kit, print-ready and web-ready
The kit is yours outright — vector source files, not just PNGs. Hand it to any print shop, any sign maker, any future designer, and they have everything they need without ever calling us. A logo you can't take to another printer isn't a logo, it's a subscription.
Why it mattersYour brand mostly lives offline
For a local business, the brand isn't really on a screen. It's on the door of the work truck parked outside a job, the yard sign that stays up in Providence for three weeks after the crew leaves, the card someone picks up off a counter in Logan. Those things get one glance from a moving car. A mark that only looks good at full colour on a bright monitor fails that test — which is why we design in one colour first, at small sizes first, and add polish last.
The rules matter as much as the mark. Without written usage rules, a logo drifts: the shop that prints your shirts stretches it, the nephew who makes the flyer recolours it, and two years in there are five versions of your brand around Cache Valley and none of them match. The identity document we deliver ends that argument before it starts — exact colours, exact fonts, exact clear space, what never to do.
And because we also build websites and run social accounts, everything is delivered in both directions from day one: files sized for a 20-foot trailer wrap and files sized for a favicon, from the same source. Nothing gets rebuilt later because it was only ever made for print.
How it goesSketch, decide, deliver
We start with a call about the business — who buys from you, who you're up against, what has to survive on a jobsite sign. Then we bring you a small number of directions, not forty near-identical options; you pick one and we refine it. Once the mark is settled, the rest of the kit is built around it and delivered together: print files with bleed for the printer, web files for everything else, and the usage rules that keep them consistent. We're based in Cache Valley, but none of this needs a meeting room — our first brand work shipped to a home builder in St. George, entirely over calls — the kit works the same in Southern Utah as it does on a Logan storefront.
QuestionsStraight answers
- I already have a logo. Can you work with it?
- Usually, yes. If the mark is fundamentally sound we'll refine it — clean up the vectors, fix the small-size problems, build the identity and kit around it. If it genuinely can't survive a truck door or an embroidered hat, we'll tell you that plainly before you spend anything on a rebuild.
- Do you handle the actual printing?
- We design and prepare the files; the printing itself goes to whichever shop you prefer, and we're happy to coordinate with them directly. Every file we hand over is set up to their specs — bleed, colour profile, cut lines — so what comes off the press matches what you approved.
- What does it cost?
- Quoted per project, confirmed in writing before any work begins. Pick your pieces with the scope builder and we price it on a twenty-minute call.
RelatedMost brands leave with
StartTell us about the business
A twenty-minute call is usually enough to know whether this is a fit. If it isn't, we'll say so.
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